Date: March 2023 - Oct 2023
Client: ThreatLocker
Role: Graphic Designer
Tags: #branding #eventgraphics #graphicdesign #advertisements
During my time at ThreatLocker, I specialized in creating vibrant, eye-catching graphics tailored for events and brand awareness campaigns. With a focus on engaging Managed Service Providers (MSPs), primarily consisting of Millennials and Gen Xers, I aimed to craft visually striking and memorable content to enhance the brand presence. This journey encompassed the creation of cybersecurity solution icons, versatile copywriting, and the transition towards more colorful and playful designs, all contributing to expanding the brand's appeal and connecting with our target audience.
Date: Nov 2022 - April 2023
Client: ThreatLocker
Role: Graphic Designer
Tags: #branding #eventgraphics #graphicdesign #zerotrustworld #talentaquisition
I designed a variety of event banners, including those featured here. These banners served various purposes that include: one for the Talent Acquisition team, another for in-depth booth presentations at RSA2023, and one for the room at Zero Trust World 2023 (the company's annual learning event). The Talent Acquisition banners were designed to align with the branding and included photos of key employees, while the "Threat Talks" banner allowed for more creative elements to engage the Millennial/Young Gen X MSP attendees. Lastly, the Hacking Lab banner embraced a Cyberpunk theme, inspired by AI art, as part of our focus on hackers for ZTW23
Date: Jan 2023 - Oct 2023
Client: ThreatLocker
Role: Graphic Designer
Tags: #branding #eventgraphics #graphicdesign #EMEA
I've had the privilege of designing captivating graphics for the ThreatLocker EMEA events team, marking my transition from domestic projects to international events. The EMEA team embraced experimentation, allowing us to conduct valuable A/B testing for the event materials in the U.S. This collaborative effort led to a creative shift, moving away from flat blue graphics and towards dynamic, textured designs with vibrant imagery, enhancing our visual impact.
